Top 5 Fashion Games Performance in the Middle East Q4 2022

The fourth quarter of 2022 witnessed notable trends in the performance of the top 5 fashion games on a unified platform in the Middle East. Data from Sensor Tower reveals a mixed bag of results in terms of weekly downloads, revenue, and active users for these popular titles.

Project Makeover by Magic Tavern, Inc. showcased a consistent performance throughout the quarter. Weekly revenue peaked at around $25K in the final week of December, while downloads saw a significant increase, reaching 17K in the same week. Active users fluctuated slightly but remained strong, closing the quarter at approximately 205K.

ملكة الموضة | لعبة قصص و تمثيل from Tamatem Inc. also demonstrated steady metrics. Weekly revenue remained relatively stable, peaking at nearly $7.4K at the end of December. The app's downloads rose steadily, hitting 12.6K in the final week of the quarter. Active users, however, saw a gradual decline from 168K to around 150K.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced moderate success. Weekly revenue topped out at about $5.2K in early November, while downloads saw a noticeable spike, reaching 2K mid-December. Active users fluctuated throughout the quarter, ending at approximately 3.6K.

Makeup Artist: Makeup Games by Beauty salon Studio exhibited varied performance. Weekly revenue peaked at nearly $2.7K in the last week of December, while downloads saw a high of 16K in early October. Active users showed a slight decline, closing the quarter at around 32K.

Lastly, SUITSME: Dress Up Fashion Game from ZIRAFIT LIMITED had a steady yet modest performance. Weekly revenue remained consistent, peaking at about $2.3K in late October. Downloads saw a significant spike, reaching nearly 4K in mid-December, while active users increased slightly, ending the quarter at around 8.7K.

For more detailed insights and data, visit Sensor Tower.